Play Learn Grow – text message program


Sign up to the free Play Learn Grow program
Or text PLAY to 0428 606 027

If you're a parent or carer of a two-year-old or three-year-old child in Victoria, you can sign up to the Play Learn Grow text message program. You'll receive tips and resources to support your child’s learning, health and wellbeing.

Program overview

Play Learn Grow is a text message program for parents and carers of two-year-old and three-year-old children in Victoria. It has been developed in collaboration with leading early childhood experts.

It provides parents and carers with information, practical advice and easy activities that can support your child’s learning, development, health and wellbeing at home.

Parents and carers will receive three text messages a week for the duration of the program. The program is specifically designed to support:

  • the learning, development, health and wellbeing needs of children aged two or three, laying the foundations for children to have success later in life
  • parent and carer wellbeing as they balance a range of commitments.

Taking part 

To take part, sign up to the Play Learn Grow program online. Or text PLAY to 0428 606 027.

It is free to sign up. Participants will be able to opt-out of the program at any time.

Eligibility

Any parent or carer can sign up if they:

  • live in Victoria
  • have a two-year-old or three-year-old child.

Supporting the development of children in the early years

The Victorian Government is committed to supporting the development of all children in the early years by providing support to parents and carers. 

This program recognises that the first few years of life are critical for brain development, and that quality experiences during this time paves the way for good health and wellbeing throughout life. 

Poster and flyer